
A Digital Product Designer with a master’s degree in design and 10 years of experience in high-traffic e-commerce, marketplace, travel, and e-learning platforms. I led E2E Design project planning and empowered design teams to solve users' challenges through iterative design strategies that are viable on industry, organisational, and product levels.


The iOS Health app aggregates data from different apps & shows the overall summary to users. Apple company believes: An app a day keeps the doctor away. proposing feature improvements that increase the iOS Health app’s DAU.
Case Study
Have you ever thought about how sign-in is important not only for users but also for your business? By some tricks I'll show how we can can give the user a sense that the process will be rapid and simple, just read it in 1 minute
Case Study
Nowadays we are suffering from almost all websites that show cookies, but Cookiebots are not initially bad things. I’ll show you in this case study, how a wise user experience designer can improve this concept and make a huge differnce.
Case Study
When I joined Alibaba.ir in 2018, the website interface was indeed old-fashioned and the 70 % of our users were using website platform. This is how we redesigned that and I lunched UX laboratory to evaluate the new version of the design.

When I joined Netap as a head of product design team, one of projects which was assigned me was Asan Bime. The first step was improving the experience of the current PWA version and the second step was redesigning it.

It was my task to find some solutions to reduce bounce rate from explore or list pages to home details pages, and increasing home details pages performance because the goal of the business was Calling to agents and Booking visits.

Neshooni is a PWA and B2B platform for Estate consultants (Operating system for real estate agents). As a Product designer it was my task to increase the number of Catalog Requests and Owner access.

When I joined Netap as a head of product design team, one of projects which was assigned me was Asan Bime. The first step was improving the experience of the current PWA version and the second step was redesigning it.
